Ross R. Mason
New Media Entrepreneur, Media Production
Ross R. Mason is founder & CEO of Motion Media Solutions, a new media video production company headquartered in Addison, Texas.
Ross R. Mason's Bio:
Ross R. Mason is a seasoned corporate executive with entrepreneurial experience, dedicated to creating new business value. He is accelerating the use of online video by mainstream business professionals using unique talents developed while serving in C-level positions in technology, sales and marketing, and customer service.
Ross R. Mason's Experience:
Founder & CEO at Motion Media Solutions2003 - Present | Addison, Texas
Motion Media Solutions is a business video production company in North Texas producing online video. MMS provides video services to business clients, responding to increasing demand for professional video content and distribution through CDNs, video sharing sites, social media and mobile devices. Selling these services to industries such as oil & gas, real estate, construction, legal, technology, training and education, Ross has earned the respect of world-renowned clients including T. Boone Pickens, ECi Software Solutions, Ebby Halliday Realtors, Dallas Arboretum, Cummings Electrical & Crow Holdings, just to name a few. A leader in new media, MMS has progressively applied technology such as online collaboration, sales & marketing automation, content management and syndication to distinguish its services to clients. In 2011, it launched Video proFile®, a streamlined service for producing smart business video to present yourself cost effectively, efficiently & quickly.
Executive Producer - Web Video Social Strategy at Gameday Rivals2008 - 2009 | Dallas, Texas
Provided new media augmentation to traditional broadcast TV show - fan-based Gameday Rivals on Fox SW has conducted a search throughout the Fall Big 12 football season for Bud Light's "The Ultimate Tailgater". Ross defined the new media strategy, launching a website with social video and voting, as well as micro-sites on YouTube, MySpace and Facebook. This long-tail extension of nearly 50 show segments, as well as encouragement of viewers & contestants voting for favorite tailgaters, yielded over 3 million hits, plus over 50,000 video views and votes during the Fall football season.
Senior Vice President and CIO at Safeguard Business Systems1997 - 2003 | Dallas, TX
As CIO and a senior executive reporting to the CEO, Ross directed all technology and customer service functions totaling 130 employees in 6 North American locations. Directed 2 out of 6 strategic initiatives to reposition Safeguard from a product, manufacturing company to a $165 million market-driven sales and marketing channel to the small business marketplace. While CIO, Ross oversaw a company-wide AS400 conversion, implemented technology enabling sales and marketing automation, call center consolidations, customer self-service and reorder capabilities through unique, local distributor websites and order automation from distributors to Safeguard print operations and 100+ industry suppliers.
Vice President of Marketing at Safeguard Business SystemsAugust 1995 - January 1997 | Dallas, Texas
After performing in 5 sales and marketing positions over five years, Ross co-authored and directed Safeguard's 1995 long-term strategic plan to transition to a market-driven company, relocating headquarters from Philadelphia to Dallas, hiring and and providing orientation to 50+ new senior staff. While co-leading company-wide change, Ross served as SVP Marketing directed 33 staff positions, outside agencies and strategic alliances for product management, bank & software referral programs, marketing communications, market research and new product development.
Ross R. Mason's Education:
SMU Cox School of Business2002 – 2004Executive MBA
Vanderbilt University1981 – 1985Bachelors of ScienceConcentration: History, Psychology, BusinessActivities: SAE, Promotional Chair of Speakers Committee, Concerts Committee, Rugby, No Fat Chicks
St. Mark's School of Texas1974 – 1981High SchoolConcentration: thinking differentActivities: band
Ross R. Mason's Interests & Activities:
business video, online video, simplicity, productivity, design, history, business professionals, real estate agents, attorneys, online education, video production companies, producers, directors, drums, video profiles, online video platforms, mobile video, motion media solutions, video profile page, school and university online video pages, faith-based organizations, video promoting software companies, real estate agent videos, insurance agent videos, motion graphics video animation, online video distribution methodology, video production crews, video production equipment, online video music composition, online video editors, video editing, and more...